Job Details
Location: Across United States
Salary: Not specified
Company: ApnaWorker
GoFunnels is seeking an experienced, results-driven Media Buyer to plan, execute, and scale paid advertising campaigns across our brands and client accounts. This is an opportunity to take ownership of high-impact campaigns, working alongside dedicated funnel teams to deliver measurable business results. As Media Buyer, you will be responsible for the full paid media lifecycle — working directly with clients to understand their offers and goals, building the media strategy, producing the ad creatives, launching campaigns, and optimizing them for performance. This is a hands-on, end-to-end role for someone who can operate independently if required to ensure advertising budgets are deployed efficiently and deliver maximum return on investment. Key Responsibilities: Plan, set up, launch, and manage paid campaigns across multiple channels. Develop media buying strategies aligned with client goals (lead generation, e-commerce sales, brand awareness). Conduct audience research, segmentation, and competitor analysis. Manage and allocate ad budgets efficiently to maximize ROAS and minimize CPA. Continuously A/B test creatives, copy, audiences, placements, and landing pages. Monitor campaign performance daily and make data-driven optimizations. Set up and maintain tracking (Meta Pixel, Google Tag Manager, GA4, conversion APIs). Produce end-to-end ad creatives such as static graphics, short-form video, and ad copy, using AI-powered design and creative tools. Prepare clear performance reports with actionable insights for internal teams and clients. Requirements: 2+ years of hands-on media buying experience. Proven track record of profitably managing monthly ad budgets and scaling campaigns. Expert-level knowledge of Meta Ads Manager and Google Ads; experience with TikTok Ads preferred. Strong understanding of funnels, conversion tracking, attribution, and retargeting strategies. Proficiency with analytics and tracking tools (GA4, Google Tag Manager, Meta Pixel/CAPI). Sharp analytical skills — comfortable working with data, spreadsheets, and KPIs (ROAS, CPA, CTR, CPM, LTV). Ability to create ad creatives and copy independently. Understanding of ad creative best practices and what makes ads convert. Excellent communication skills in English. Self-motivated, organized, and able to manage multiple accounts simultaneously. Preferred Qualifications: Experience with e-commerce (Shopify) and lead generation campaigns. Familiarity with landing page builders and CRO principles. Google Ads / Meta Blueprint certifications. What We Offer: Competitive salary with performance-based incentives. Opportunity to work across a diverse client portfolio. A collaborative, creative team environment. Real ownership of campaigns and room to grow with us. How to Apply: Send your resume (and any campaign results or case studies you're proud of) to saad@jaryah.com. Use the subject line: 'Media Buyer Application – [Your Name]'.