Digital Marketing Manager

Location

Goa, Goa, India

Salary

Not specified

Company

Akash pawar

Job description

Role & Company / Project Overview: A skilled and result-oriented Digital Marketing Manager is sought to strengthen pharmaceutical brands, improve online visibility, and drive business growth through effective digital marketing strategies under the Marketing & Business Development department. Key Responsibilities & Daily Duties: • Plan and execute digital marketing campaigns for pharmaceutical products. • Manage social media platforms, website content, SEO, and digital branding. • Run Google Ads, Meta Ads, and other relevant lead-generation campaigns. • Generate qualified leads from distributors, stockists, and channel partners. • Coordinate with sales, product management, designers, and external agencies. • Track campaign performance, lead conversions, ROI, and digital marketing KPIs. • Ensure promotional content follows applicable pharmaceutical marketing regulations. Required Qualifications, Skills & Experience: • 1–4 years of relevant experience. • Hands-on experience in SEO, Google Ads, Meta Ads, and social media marketing. • Knowledge of Google Analytics 4, Search Console, and campaign reporting. • Strong content planning, communication, and project management skills. • Experience with lead generation, CRM tools, and digital marketing analytics. • Pharmaceutical or healthcare industry experience is an added advantage. • Qualification: MBA in Marketing, BBA, or a relevant digital marketing qualification. Working Hours, Shifts & Location Details: • Location: Goa • Department: Marketing & Business Development Application Instructions: • Interested candidates can share their updated CV via the provided contact email or phone number.